Protect Kids CA
Client:
Protect Kids CA, CHANGED Movement, Moral Revolution
Project Overview:
Protect Kids CA was a statewide initiative for the 2024 ballot that Requires Parent Notification, Protects Girls Sports, and Prohibits Sterilization of Kids. The campaign was a grassroots running and had very little graphic material and confusing messaging. We took the green color they had utilized and expanded the color pallet to make it more vibrant and appealing. We created simpler and clearer messaging, and visual aids to quickly convey their campaign.
Client:
Protect Kids CA, CHANGED Movement, Moral Revolution
Project Overview:
Protect Kids CA was a statewide initiative for the 2024 ballot that Requires Parent Notification, Protects Girls Sports, and Prohibits Sterilization of Kids. The campaign was a grassroots running and had very little graphic material and confusing messaging. We took the green color they had utilized and expanded the color pallet to make it more vibrant and appealing. We created simpler and clearer messaging, and visual aids to quickly convey their campaign.
Client:
Protect Kids CA, CHANGED Movement, Moral Revolution
Project Overview:
Protect Kids CA was a statewide initiative for the 2024 ballot that Requires Parent Notification, Protects Girls Sports, and Prohibits Sterilization of Kids. The campaign was a grassroots running and had very little graphic material and confusing messaging. We took the green color they had utilized and expanded the color pallet to make it more vibrant and appealing. We created simpler and clearer messaging, and visual aids to quickly convey their campaign.